If you’re really serious about your business website here are some of the essentials you will need.
Copywriter: Most of the time this position will fall on you. Responsible for writing all the content that will appear on the site. It’s not an easy as you would think, so I would recommend hiring someone if you don’t like writing a lot.
Web Designer: Your designer and possibly also your graphics go to guy. Responsible for the entire look and feel of your website, UI - user interface, and to a certain extent, how the site will function. I would not suggest undertaking this by yourself without at least first contacting a designer to see what you’re really in for.
Web Developer: Your programmer and possibly your IT person. Responsible for coding more advanced functions such as interactive features, databases, e-commerce, etc. Defiantly not a job to leave to yourself. Do not even think about it unless you have had extensive experience with coding a website.
Project Manager: Again, this duty will fall on you, so if you’re planning a large undertaking you may want to consider how much free time you have. Responsible for coordinating everyone’s task and generally keeping everyone happy and productive.
Jack-of-all-Trades: It is very possible to find a person to fulfill all these positions, just make sure you have a backup plan.
Now of course, if you have a small website you can be all of these people at once and still have a successful website, but it is still important to know the functions they play in your site so if you ever need help or want to expand, you’re all set and ready to go!
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